Andrew McKee Design Portfolio
Andrew McKee Design Portfolio
Icon.jpg

Designs by Lolita

What started as a referral for a new logo evolved into a detailed branding project including stationery, visual identity, product design, and promotional materials.

The client, a master groomer from Miami, recently opened his own barbershop in Atlanta. His sole request was a bold icon incorporating the mane of a lion, his last name being DeLeon, with a human-like face. I felt the jungle-looking Mostera leaf properly mirrored this shape, much to the delight of the client who is also a self-proclaimed botanist. The inspiration for this project is the city feel of Atlanta paired with the bright colors Miami is known for while highlighting the beauty in a decaying landscape.

Designs By Lolita

Designs By Lolita

If anyone told me in my early twenties fresh out of art school that my design career would launch, and quickly land, in a world of hand-painted glassware -- well, I would have raised a pierced eyebrow.  

When I began work as the first employee at Designs by Lolita, a painted glassware company started by a painter working out of her suburban garage in 2005, I was given the below catalogue with a number of martini glasses and asked to brand the company.

Within the first year, I was orchestrating photo shoots, directing artists, designers, and interns, developing packaging, and creating compelling line plans and branded content.  Today in a Creative Director role, that same business has become an internationally distributed, multi-million dollar brand of which I am proud to say I grew.  

It's overwhelming to think that the experience I accrued began with simple design know-how and a desire to work hard.  My work with DBL truly taught me everything I know about dedicated creative direction, stellar team management, brand evolution, creating consistently sought after, top-selling product, and running a successful company.  

As a passion project, I have a book in the works detailing my experiences over the years.  Please stay tuned!

 

Branding

Branding

Branding4.jpg
Branding1.jpg
Branding2.jpg
Branded Tradeshow Booths

Branded Tradeshow Booths

show2.jpg
Branded wine

Branded wine

Everyday Collection - Glassware

Everyday Collection - Glassware

beach1.jpg
LOL2.jpg
birthday1.jpg
12.jpg
Holiday Collection – Glassware

Holiday Collection – Glassware

Holiday1.jpg
Halloween Collection - Glassware

Halloween Collection - Glassware

Halloween1.jpg
Acrylic + Paper Goods

Acrylic + Paper Goods

acrylic1.jpg
Custom Accounts

Custom Accounts

A large part of my job, and a true highlight of my design career at Designs by Lolita, entailed working with some of the heaviest hitters in the gift industry, interfacing with executives to create custom designs within their individual brand and style parameters.  

Those brands are listed below. 

margaritaville.jpg
empire.jpg
logos.jpg